After years of relying on more robust third-party watches aimed at high-performance users, Apple is considering a variant of the more robust Apple Watch aimed at extreme users. Apple wants to enter the market that Garmin has dominated for years together with other well established brands in the sector. We will not know if they will achieve the sales and reliability of the most advanced models of the American brand specialist in the sector.
The most robust Apple Watch to be launched in 2021 to compete in the sector
Reportedly, if Apple goes ahead with its plans, the more robust Apple Watch would be an option for consumers, similar to how it sells the Apple Watch SE. It would contain improvements made thanks to hardware engineering, such as corner protection to prevent scratches and dents of the metal casing. In addition, it will have more resistance to impact than the most current model, since the most demanding users need this extra resistance. Along with this effort, Apple is also said to be working on better tracking of swimming activity. Since the measurement of the pulsations in the wrist during the practice of the swimming is a subject that all the brands are improving and investing. But for now, the most reliable and cost-effective option is swim-specific chest straps.
Bloomberg’s report from Friday morning assures that this is “at least the second time” that Apple goes through this evaluation process.
There is no clear schedule for the launch, or guesswork on pricing. The report alleges that internal discussions revolve around a 2021 or 2022 launch “at the earliest.”
As with most similar reports on future Apple products, there is the normal disclaimer that Apple’s plans may change, and the product may never see the light of day due to the great high-quality competition that there is in the market.